A FORMER pie factory at the heart of the MediaCity:UK site is preparing to serve up the best of the north west's television talent.
The old Freshbake factory in the aptly named Broadway at Salford Quays is being transformed into studios for independent TV companies.
Named The Pie Factory On Broadway, the scheme is a joint venture between site developer Peel Holdings and Andy Sumner, who owns post-production company Sumner's, in Whitworth Street, Manchester.
It is the first building to open at the proposed site for MediaCity:UK where the BBC is setting up a new northern headquarters, transferring 800 staff from Oxford Road and 1,500 staff from London.
The factory houses 50,000 sq ft of sound stages and 20,000 sq ft of office space and will provide companies with the space to build sets for as long as they need.
Andy said: "We're actually on the site now and MediaCity will grow around us. The major developer Peel wanted to get something going before the BBC even arrives and there are lots of companies wanting to come to the pie factory.
"We didn't want to be in a situation where we were waiting for the BBC. It's not just about the BBC, it's about MediaCity."
Andy has been getting the factory ready since October last year. Two of the five studios have already been created and companies including Shameless creator Paul Abbott's Tightrope and Hat Trick Productions have already been taking advantage of the facilities on offer.
Andy added: "Paul Abbott's company Tightrope has said that if there's anything big to make like Shameless then it will be done here. Before they've used different locations but now Paul is committed to the idea of Salford Quays.
"MediaCity is going to employ thousands of people and the place will become a media centre for the whole of the UK, if not Europe and the world. It's going to be a fundamental development for Salford."

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The site now consists of 6 cranes with a 7th on the way (crane base in place). Most of the concrete cores of the new BBC building look to be in place or started, rising to 9-10 stories (maybe more) for the highest cores.
The land for the taller buildings off to the side of the main BBC building (right from the Lowry Centre side) is still being dug and prepared but more temporary cabins are in place off Broadway (the road that runs through the back of the Quays) presumably to house more MediaCIty:UK project staff and a contingent of the BBC (cameramen) looking at the latest articles across the internet.
The current phase of the build occupies 35-40 acres (next to the City Lofts flats) with other phases planned across the water on the Imperial War Museum side.
The overall site is something of the order of 200 acres but no visible signs of development has started outside the main phase 1 area currently. No doubt this will depend on discussions with other media companies being persuaded to join the MediaCity:UK estate.
For a photographic timeline for November / December and beyond (and pictures back to June of this year), go to Google and search on 'media city uk salford quays timeline q4'.
Judging be the pace of the development, there is a big push on to meet the 2010/11 date for the first phase completion.
Those currently thinking about a career in the media by way of a chosen degree (media studies, photography etc.) might be one of the 15,500 new jobs to be created between now and 2011 in the first phase of this build. Also, the price of properties (and especially flats) in the area will almost certainly rise as a result of the considerable development occuring in this location with new flats being built currently.
I have worked as an IT Manager in Salford Quays for 12 years and live in North Bolton. When I first came here, the skyline of the Quays area was relatively flat but now houses such buildings as The Designer Outlet (80 outlet stores), The iconic Lowry and Imperial War Museum Buildings and new flat developments which continue to be built in anticipation of the BBC move and general growth in this area.
7/12/2007 at 15:46